How Ayurvedic Herbs Promote Holistic And Sustained Weight Loss
In addition to healthy eating and exercise, the use of certain Ayurvedic herbs make weight loss a steady and holistic process
The fast pace of our lifestyles, relentless advertising of unhealthy foods, build-up of stress for professional reasons, and in recent times, being locked up indoors for prolonged periods, has wreaked havoc on our physical health. Last year, various organisations of the United Nations, released a global report on ‘The State of Food Security and Nutrition in the World 2020’. The results of this report found a tremendous increase in the number of obese persons around the world. 650 million people over the age of 18 years are obese. In India, 3.9 per cent of the population above 18 i.e. 34.3 million people were found to be obese in 2016, which was a terrific jump from the last number recorded i.e. 25.2 million in 2012. This makes the obese population of India account for a staggering 5 per cent of the world’s total.
Fortunately, where there are problems, there are solutions to those problems as well. In the last decade, a host of companies have launched services or products that are aimed at holistic and sustainable weight loss. Their concerted efforts have resulted in a sea change in the existing situation, encouraging people to begin protecting their health first and foremost.
One can now access everything from customised weight loss plans designed using healthy snacks and superfoods, apps to design fitness plans according to your needs and preferences, and even AI based technology that assigns virtual trainers and trackers to ensure people get the maximum benefits of a healthy lifestyle change. However, one of the most popular methods for healthy weight loss, in addition to exercise and diet control, has been the adoption of Ayurvedic products to aid digestion and ensure good health.
It has been reported that in 2017, the global market for Ayurvedic products was valued at $4.57 billion and by 2026, this number is expected to reach $14.62 billion, clearly growing at a tremendous rate. One Herb, Founded by Shraddha Jain, is a great example of the popularity of Ayurvedic products entering the Indian and global market.
Jain says, “Over the past few years, as we were curating teas for our partner brand - The Indian Chai, we found ourselves immersed in the study of Ayurveda. We learnt that the practice of Ayurveda advocates prevention over cure and employs extensive knowledge of herbs and spices to create remedies or Rasayanas, that heal, strengthen, and revitalize the body. Additionally, we realized that most of these herbs are difficult to find in their natural form, and when sold in capsules, they do not offer the same benefit.” Therefore, Jain launched One Herb in 2020, with the vision to reconnect India to its Ayurvedic heritage.
Their revolutionary product, aimed exclusively at weight loss, is the Green Coffee Bean Powder. They ensure that the raw coffee beans are not roasted, which makes their taste and aroma different from regular coffee and more like herbal teas. Green coffee beans are known to be rich in antioxidants that are called chlorogenic acids, offering several health benefits. Further, green coffee has been proven to boost metabolism and help overcome food cravings.
This powdered non roasted green coffee bean supplement, should be consumed at least twice a day, by adding a teaspoon of the powder to hot water, letting it rest for 5 minutes, followed by straining and drinking. The immense popularity of One Herb’s weight loss powder has spurred the team to innovate further.
Jain explains, “We are in the process of launching more products in our weight loss range as it has seen a good response and people are continuously looking for products that are natural and herbal without any side effects on their health. Soon our product range will also include - Garcinia Cambogia Fruit, Organic Wheatgrass Powder and Psyllium Husk Powder.”
Weight loss is not a game. It is a process that requires commitment of time and effort. Healthy eating and regular workouts are a must, and One Herb’s weight loss product aims to make the journey to healthy weight loss a long and fruitful one. With the tremendous market appeal of health foods, One Herb is all set to launch an exclusive range of organic superfoods and dry fruits. Adding superfoods to one’s daily diet is the best way to remain healthy and strong, as they are a powerhouse of vitamins and a wonderful way to boost one’s metabolism. Dry fruits encourage healthy snacking and also help in weight reduction.
Those interested in purchasing weight loss or the other immunity boosting herbal products of One Herb, can place orders through their website or through Amazon, Sustainkart and Organikness. Through their international shipping, patrons living abroad can access the products as well.
About the author
- The writer is a freelance lifestyle columnist
