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Alpha Coach Collaborates With Top Coaches Fitness Influencers For Online Fitness

Alpha Coach, a Mumbai-based fitness-tech start-up announces the launch of its online fitness marketplace, the Alpha Coach Club. In January, it has partnered with top fitness coaches and fitness influencers across India to offer a variety of fitness disciplines, including running, strength training, calisthenics, zumba, and yoga.

Their mantra of accurate nutrition planning combined with access to celebrity fitness experts across key focus areas will help users level up on their fitness – with the element of gamification and leaderboards built-in, users are furthermore incentivised through cash vouches and other rewards.

With this offering, Alpha Coach has created a ‘Fitness Marketplace’ to help fitness coaches and creators get access to a platform to engage more with their audience in mini, bite-sized programs and challenges. This helps users try out different programs and find a discipline that works best for them in the long-term.

AlphaCoach has also partnered with health and fitness brands including Monster Energy, Muscle Blaze, Noto, Go Zero, Incredabrew, Hello Tempayy, and Brewcha Kombucha – all in a mission to help Indians get access to the best nutrition plans, coaches, and fitness products.

Ketan Mavinkurve, CEO and Founder of Alpha Coach said, "At Alpha Coach, after extensive research, we have figured the best method to get people to be more consistent with their fitness regimen is to combine great technology with human accountability. These challenges are in line with our mission of helping 100 million people get fit by 2030. We’re grateful to partner with the best coaches and fitness influencers in the business, and excited to see how they use this platform to impact and engage with their audiences. We will continue focusing our efforts to building for fitness creators and help them leverage their reach to engage and monetise their audiences. I’m certain that our users will use this opportunity to the fullest and take the step to achieve their fitness goals.”


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