Proactive For Her, a digital clinic for women’s outpatient healthcare, has launched its flagship offline clinic in Indiranagar, Bengaluru. The offline clinic offers judgement-free and personalised solutions for women’s primary and preventive health needs.
The stigma attached to women’s menstrual, sexual and reproductive health issues, coupled with lack of access to non-judgemental support, has prevented many young women from proactively investing in their health and wellbeing. Through the online model, Proactive For Her offers virtual consultations, diagnostic testing from the comforts of home, and long-term support programmes to help women stay on top of their health. The startup was founded with the vision of offering patient-centric, liberal and empathetic care to every woman in India and the flagship clinic is a step towards the manifestation of this vision.
In the offline clinic, Proactive For Her is focusing on preventive care by encouraging women to get routine check ups and act early on. Through its offerings like HPV vaccine, pap smears, thermal mammograms, CA-125, they are revolutionising the way people think about preventive care.
Commenting on the flagship clinic, Achitha Jacob, CEO and Founder, Proactive For Her, said, “Over the last two years of providing women centric care, we have gathered deep insights into women’s healthcare journey. While women can avail several healthcare services and tests online or even at-home using pure play digital solutions, these solutions fail to deliver continuity of care. With these insights, we believe offline support is critical to ensuring that women have seamless access to evidence-based, unbiased healthcare at any point in time. We are launching our flagship clinic in Indiranagar to bridge the gap that exists today in pure play digital solutions. This will also help us gather further insights into women’s health care and shape our pan-India expansion strategy.”
Over the next few months, Proactive For Her plans to develop an offline expansion strategy, starting with Tier 1 and Tier 2 cities of India. The company currently serves customers across 50 cities including metros like Bengaluru, Delhi, Mumbai, and Hyderababd along with smaller cities like Trichy, Vijayawada, Gaya, Hansi, Bongaigaonand, and Meerut, and they aim to have an offline presence in cities where they currently have a large customer base.