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Year Ender: Experts Tell How Fitness Tech Shaped 2022, Will Reshape 2023

After the waves of covid-19, majority of people have tend to choose a healthy lifestyle and stay fit. The increasing integration and digitisation of technology has changed how consumers access fitness solutions and how providers deliver their services. Due to lockdowns and shutdowns of gyms, fitness centres, etc, people switched themselves to fitness tech.

"The rise of virtual fitness courses and workouts in 2022 is another way that fitness technology has influenced people's health. Many gyms and fitness studios have closed as a result of the covid-19 outbreak, thus people are now using internet platforms to stay active," said Nawaz Shaikh, wellness expert and founder, FITX Transformation.

Gauthaman Ramesh, fitness expert, Cult.fit said, "The year 2022 has been a host to a lot of new technologies and innovations with respect to fitness. With the rise of virtual fitness training, tech has now started to play a vital role in enabling as well as enhancing the experience."

The 2022 also saw a greater increase in demand of gadgets that help consumers to make more informed decisions about their fitness and health goals by giving them access to actionable data.

"Getting insights and data about one’s body and habits has always been a crucial aspect of maintaining health and improving performance. This part has now become increasingly accurate, reliable and cheap because of the advancement of wearable technologies," Ramesh said.

While Shaikh said, "The widespread use of wearable fitness gadgets is one of the key ways that fitness technology has changed people's health in 2022. Individuals can track their physical activity, sleep habits, and other health parameters in real-time with gadgets like smartwatches and fitness trackers. These gadgets have made it possible for consumers to make more informed decisions about their fitness and health goals by giving them access to actionable data."

With the developing technology and growing online facilities, people may remain health concious in the coming years ahead as every tip and training cam be available at one's fingertips.

Ramesh said, "There have also been a lot of tech advancements in commercial and home fitness equipment where the intervention of tech and AI has made it easier for individuals to workout on their own through real time feedback on posture and exercise making it possible for individuals to get a good, effective workout even without the presence of a trainer. This is another vertical where there is a lot of potential and promise for advancements."

Shaikh anticipated that fitness technology will advance in 2023 and offer even more cutting-edge options for monitoring and enhancing health. A larger emphasis may be placed on using artificial intelligence and machine learning, for instance, to tailor fitness advice and goals for individuals based on their own requirements and interests. Additionally, there might be a greater focus on employing wearable technology and other digital health technologies to monitor and manage chronic health diseases like diabetes or heart disease.

"Overall, fitness technology has significantly impacted people's health in 2022 and is probably going to keep doing so in 2023 and beyond. It has aided in empowering people to take charge of their own health and welfare by giving them access to useful data and virtual fitness options," he said.

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Sneha Patro

BW Reporters The author is a Trainee Journalist with BW Businessworld

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